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How to Create a Business Plan – Shortcuts to a Most Effective Plan


How to create a business plan need not be arduous or time consuming if you heed the advice from this article. You see there are many shortcuts to a great business plan and knowing these coupled with taking action are great skills to acquire.

Firstly, why have a business plan at all? Well to succeed your business must have clearly defined objectives and a fully developed strategy for implementation. Without this there is no possible way a business can operate at maximum efficiency. Sure, some businesses become lucky without one and taste success but I still argue long term maximum success is virtually impossible without a current business plan.

A business plan is really one of the most important tools an entrepreneur can ever have so how do you create a business plan that is effective?


Attempting to construct a business plan yourself without any other tools is really not the smartest way to go. Here is the best way. Use business planning software which is low cost and can provide all of the sections headers in a logical and progressive way.

Typically software can provide the starting point for a perfect business plan layout such as this below:

1. Executive Summary: Very important section summarizing the main vision and forward aims of the business in the 1-5 years ahead. It’s just a page or two of highlights giving a clear picture of your business.

2. Company Description: Legal establishment, history, start-up plans, etc.

3. Product or Service: Describe in some detail the different services or products you have and how these will specifically benefit the end user – the customer.

4. Analysis of Market: You need to know your market, customer needs, where they are, how to reach them, etc. Also who is your customer?

5. What Strategy and Who Will Implement It: Be specific. Tracking who is accountable for following through on specific strategy and what time it will happen could perhaps be one of the biggest strengths in a great plan.

6. Web Plan Strategy: For e-commerce, include discussion of website, development costs, operations, sales and marketing strategies. And follow through actions.

7. Management Team: Who are your key management team members and exactly what are their collective and individual responsibilities in the overall business context?

8. Financial Analysis: This section covers projected budgets, cash flow summaries, profit and loss and balance sheets. This is all the important financial data.


The best planning software has industry specific templates which you can model your efforts on. This is extremely beneficial. For example, seeing a completed sample plan for a travel agency, if you are a travel agent owner, and using this to base your own plan on is a guaranteed short cut to creating a brilliant plan.

Using inexpensive software and sample plans can dramatically cut the time needed to craft a great plan. Considering this is the biggest problem most business owners have (i.e. lack of time to work on their business), how to create a business plan the fastest possible way need not be your challenge.

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